Meta has introduced Meta Small Business, a company-wide effort aimed at fostering entrepreneurship and encouraging the use of artificial intelligence, according to a report published on Wednesday. In a memo to employees, CEO Mark Zuckerberg emphasized that small businesses have long been integral to the company’s operations, with tens of millions already leveraging its platforms to expand and engage customers. The company intends to deepen its commitment in this area.

Zuckerberg noted, “In the AI era, it should be easier than ever for people to build new businesses. We want to build the services that enable this. This is important for ensuring that people broadly share in the prosperity created by superintelligence.”

The initiative will be overseen by Meta President and Vice Chairman Dina Powell McCormick and head of product Naomi Gleit. Zuckerberg has also invited product managers, designers, engineers, and other staff to express interest in contributing to the new project.